Elecrama 2018

Balaji Switchgears to expand product base

We are likely to enter in to MV switchgear segment by 2018 end. Also, we plan to start integration for LHP VFD panels in this year.

Piyush Garg, Addl. Director, Balaji Switchgears Pvt Ltd

Established in 1990, Balaji has emerged as a preferred supplier of low voltage switchgear products in India. Could you brief us about your product base?
BSPL today is a one-stop-solution provider for all switchgear andautomation needs for its customers. In our 28th year of operation, we have created our core competency with OEMs ranging from packaging, SPMs, water treatment, hoisting, etc. along with panel builders and end-users. We have expertise in industrial automation and as a result lots of system integrators as well as EPCs also find us suitable partner for process and plant automation. Over the years, we have partnered with manufacturers of international repute to provide best-in-class technology to our clients.

Do you have any plan to get in to medium- and high-voltage switchgear segments?
We are likely to enter into MV switchgear segment by 2018 end. Also, we plan to start integration for LHP VFD panels in this year.

What makes you different from other channel partners?
Our philosophy of “Customer-Answerability”, “Principle-Credibility” and “On-Time Service” definitely helps us in getting an extra edge over other channel partners. We believe in having 100 per cent transparency with our principals andcustomers thus creating a strong relationship with all of them. Thanks to this, we have the privilege that most of our customers are with us since more than 2 decades.

Apart from offering products, do you provide technical supports?
Yes, we have a dedicated service team which provides our customers with any possible support related to industrial automation, switchgear and metering products. We believe in having techno-commercial engineers who could close all customer issues, there and then.

Are you going to enhance your geographical presence?
Indeed, we have already started with the same and have started our operation in Haridwar(Uttarakhand) since past 2 years. But with GST being implemented in the nation thoroughly we shall focus more on improving our services from our home-location.Though our service network is available thru out the nation in ties with our principal partners and we manage to attend all service issues within 24-48 hours.

What’s your key objectives for FY19?
We wish to grow with minimum CAGR of 20 per cent in FY18-19, keeping our bottom-line and basics intact. With the same positive spirit and zeal to work with all our stakeholders and creating an extra edge for our customers. At BSPL, we believe that our customers and patrons shall always go back with something new in their minds, once they visit us.

For more details, visit www.balajiswitchgears.com

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