Rosatom launches nuclear awareness campaign for humanity

The campaign focuses on the importance of nuclear technology in achieving the UN Sustainable Goals.

Rosatom’s Atoms for Humanity, a nuclear awareness campaign was launched recently. The project is aimed to demonstrate the importance of nuclear technology in achieving the UN Sustainable Goals through human-centred stories.

The project launch event ‘Why Humanity Needs Nuclear’ brought together Polina Lion, Chief Sustainability Officer at Rosatom, Sama Bilbao y León, Director General of the World Nuclear Association, Dr. Maher Aziz, member of the World Energy Council, Ben Heard, founder of the Bright New World and Sergio Orlandi and Head of Central Engineering and Plant Directorate at ITER.

Heroes of Atoms for Humanity joined the event to share their experiences participating in the campaign. The launch event accumulated over 3,200 viewers from 40 countries

The speakers discussed social, economic and environmental benefits of nuclear technologies and their invaluable contribution to solving the most urgent challenges of today and tomorrow.

“Achieving sustainable development goals is impossible without a sustainable energy source. Nuclear is the only energy source, which is both reliable and low-carbon. It works 24/7, it produces no direct CO₂ emissions and leaves almost zero waste behind,” said Polina Lion.

WNA Director General Sama Bilbao y León said, “Nuclear energy contributes to having reliable, resilient 24/7 energy supply. We are in the middle of this terrible COVID-19 pandemic and we are seeing everyday how essential having access to 24/7 electricity is to cope with this crisis. And of course the fact that nuclear energy is very low-emission technology is going to ensure that we have clean, air clean water and plenty of open space to have health communities.”

Sergio Orlandi in turn explained why the success of international cooperation at ITER was important for the future of humanity. “ITER is something very delicate and very challenging but I really believe that the magnitude of the project motivates us and gives us the capacity to move forward. We know very well that we are at the frontier of new technology, on the frontier of a scientific breakthrough. We know that we are making something historical and beneficial for humanity. We need clean energy for the entire world,” Orlandi said.

Rosatom is a company that has the resources and competencies to offer energy solutions across the nuclear supply chain. It possesses a range of assets, including assets in design, construction and operation of nuclear power stations, uranium mining, conversion and enrichment, supply of nuclear fuel, decommissioning, spent fuel storage and transportation and safe nuclear waste disposal.