Lubrizol to showcase advanced TPU solutions at Cable & Wire Fair 2025

Lubrizol is set to showcase its ESTANE® thermoplastic polyurethane (TPU) portfolio at the Cable & Wire Fair 2025 in New Delhi. The company will be showcasing its TPU portfolio, which focuses on performance, safety, and sustainability.

Lubrizol announced its participation in the Cable & Wire Fair 2025, taking place from November 4 to 6, 2025, at Bharat Mandapam (Pragati Maidan), New Delhi. Lubrizol will spotlight its ESTANE® thermoplastic polyurethane (TPU) portfolio, designed to meet the evolving demands of the wire and cable industry with a focus on performance, safety, and sustainability.

Lubrizol will be participating in the Cable & Wire Fair 2025 alongside its strategic distribution partner, IMCD India, reinforcing their joint commitment to delivering high-performing engineered polymer solutions to the Indian market. IMCD’s deep market reach and technical expertise and Lubrizol’s innovation-driven product portfolio ensure customers receive tailored solutions and localised support.

The company offers three TPU series: EstaNE ZHF Series, which is halogen-free flame retardant for EV charging, automation, and robotic cables; EstaNE EV Series, which is UV-stabilised and hydrolysis-resistant for EV charging cables; and EstaNE 58000 Series, which provides high abrasion resistance for industrial and geophysical cables.

Lubrizol’s wide range of durable TPU resins are applied in diverse industries, including telecom, transportation, renewable energy, and marine.

Mittal Shah, Business Head – Medical Devices and Engineered Polymers, IMEA, Lubrizol, said, “India’s wire and cable industry is evolving rapidly, and we’re proud to support this transformation with advanced TPU technologies that deliver durability, safety, and sustainability. Partnering with IMCD allows us to bring these long-lasting innovations closer to our customers, enabling faster development and deeper collaboration.”

“We are excited to collaborate with Lubrizol at Cable & Wire Fair 2025. Our partnership is built on shared values of innovation and customer-centricity. Together, we aim to empower cable manufacturers with advanced TPU solutions that meet global standards and address India’s evolving market needs,” said Nirjhar Negi, Business Director, Advanced Materials, IMCD India.

Discover Lubrizol’s sustainable innovations and learn about customised solutions for the Indian market at IMCD’s and Lubrizol’s joint booth #2X3 at Cable & Wire Fair in New Delhi, from Nov. 4-6.