We offer solutions that are made at our factories

While talking about the cutting-edge technology features of their new manufacturing facility at Sri City in Andhra Pradesh, Rajesh Nandwani, Director and Business Unit Head of Wiring Devices, Panasonic Life Solutions India Pvt. Ltd., carefully addressed the company’s commitment to their customers in terms of ensuring quality standards of the products they sell in the Indian market. 

The new manufacturing facility of Panasonic Life Solutions in Sri City, Andhra Pradesh is gaining the attention of the electrical industry for various reasons. According to the company, this facility aims to strengthen the company’s presence in the Southern Region and develop market synergies by providing swift material deliveries and customer delight. This modern factory unit is spread over 133,584 sq. mt, and currently covers a floor area of 37,025 sq. mt. The total investment planned for this facility is ₹600 Cr, and in the first phase investment done as per the company on land, machinery and technology is around ₹300 Cr.

This will be the company’s first electrical equipment manufacturing base in Southern India and seventh in India, followed by facilities in the North and West regions. Panasonic’s Haridwar and Daman factories are primarily addressing the demand from the West and North markets. This facility is going to offer a huge logistic advantage for Panasonic Life Solutions while meeting South Indian market demand. 

“The facility has been set up to manufacture and produce products from the Wiring Devices category. The new factory production system includes a state-of-the-art assembly line that will manifest Industry 4.0 technologies to support industrial transformation and business excellence, for enhanced safety and productivity. At PLSIND, we look forward to building more resilient and sustainable partnerships by offering the best technologies and building world-class manufacturing facilities in India while supporting the government’s ‘Atmanirbhar Bharat’ mission” says Rajesh Nandwani, Director and Business Unit Head – Wiring Devices, Panasonic Life Solutions India Pvt. Ltd.

Among the other wide range of products, the factory will focus more on the development of Wiring Devices, as Karnataka is one of the biggest markets for PLSIND for Wiring Devices. Panasonic is one of the national leaders in this area, with a 38 percent market share. Furthermore, their most recent products, such as Penta Modular and Ziva, have enhanced their position in this market.

“Our market share in the luxury market sector is barely 5 percent,” Nandwani added, “but we dominate the market by having around 45 percent market share in other areas.” In addition to their new launches in the semi-economy modular range, Panasonic is working on capturing the luxury segment too in the near future. Also, PLSIND is keen on strengthening its stand-alone product verticals like home automation and IoT products for Indian customers.

Nandwani explained further about the capacities of their factories. “Today at Haridwar, we have a 40-million capacity per month from its two factories.” At the Daman facility, we have a capacity of 4.5 million per month, and here at Sri City, we are looking at 100 million at full capacity. By 2025, Panasonic Life Solutions India will be a major manufacturing hub for the international market.